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If you are using social media as a marketing tool, I’m sure you’ve probably heard everyone talking about tribes. If you haven’t…start tuning in because they are CHANGING the social media marketing game!
In this post I am going to show you EXACTLY how a tribe community functions and how to put it to work for you, both maximizing your content-creation efforts and multiplying your online presence in a few simple steps.
Step #1: Create Valuable Content
Valuable content is where the road starts and stops. Content is KING. All content should be created from a giving state of mind.
What does that mean? Follow the 4 E’s. Good content should be Educational, Empowering, Entertaining, or Enlightening…in other words, give your readers/viewers something of value. A quick how-to guide, a top 10 list, a story about a personal lesson you’ve learned, or an interview with a leader in your niche are all examples of content that gives your readers/viewers value.
What you don’t want, is content that comes from a taking state of mind. Content that pitches people on the newest product or service you are selling is NOT going to get any support in a tribe community. Remember… you are building your PERSONAL brand that will serve you for a lifetime… your followers will love you for YOU, not for the product or service you are promoting.
Make your content available to your tribe, and remember, it will be shared most when it is authentic and value-packed!
Step #2: Re-syndicate Others Content In The Community That You Enjoy
The more you give, the more you get. That goes for a tribe community as well. You can’t expect people to go crazy syndicating your material if you are never sharing anyone else’s.
You’ve got to get involved in the community, find out about your tribe members, figure out who you have the most in common with, and be sure to show them some syndication LOVE by sharing their content with your social media network. You also want to be leaving comments on their blog posts if you expect to get any on your own!
So far, if you have followed my suggestions in Steps 1 & 2 you will be well on your way to setting yourself apart as a true leader within your tribe… and people will appreciate your leadership.
Step #3: Have Your Content-Creation Efforts Maximized And Your Online Presence Multiplied
This is the EXCITING part! …and providing you’ve followed steps 1 & 2, this part of the process WILL happen for you! It is now time for your tribe community buddies to share YOUR content with THEIR social media networks. This is where the big traffic comes from.
You’ve obviously put alot of time and effort into creating super-valuable content so it’s only natural that you would want to maximize that effort. Here is exactly how that is going to work:
Let’s say you have 2,000 friends on Facebook and 3,000 Twitter followers. That is a total of 5,000 people in YOUR social media network.
Now let’s say 10 people within the tribe community share your content and 5 of them also average 5,000 people in their social networks. Since 5,000 is a low estimate though, let’s say the other 5 average 10,000 people in their social media networks.
5 people × 5,000 followers= 25,000 possible viewers
5 people × 10,000 followers= 50,000 possible viewers
Grand total = 75,000 possible viewers of your content!
Your valuable content has just gone from being limited to the 5,000 people in your immediate circle to 75,000 thanks to re-syndication efforts by your tribe. Is that AWESOME or what!?
With the massively increased visibility of your content will come massively increased traffic to your website. This traffic increase could provide you with more leads, affiliate commissions, and more exposure to any other business opportunities you present.
Hopefully, now you have a deeper understanding of exactly how a tribe community works. By following the three simple steps I have laid out, you can see how it is not only possible but probable that you will maximize your content-creation efforts and multiply your online presence in a short amount of time.
Thinking a tribe sounds like something you want to get in on? Well, here’s the REALLY EXCITING news!
If you think you are ready to take over the social media world and get out there for all to see… you will want to mark Monday, April 19 on your calendar. I will have some cutting edge tribe news for you. What I will share with you has already allowed me to see significant increases in the amount of traffic and email opt-ins I get DAILY.
More information will be forthcoming as Monday approaches, but keep your eyes and ears peeled because you don’t want to miss out on this! Knowing the INTEGRITY of the founder, and the QUALITY of this product I will actually tell you that I have NEVER been more excited to promote a product or service in my ENTIRE online marketing career. I truly think that this will change people’s businesses and as a result…their lives.
Don’t be left behind! If you do not already receive updates from me, be sure to signup for my newsletter HERE.
I look forward to sending you more information about this exciting product in the days to come!
To Your Social Media Success,
P.S. Please leave me a comment below – Do you have any questions about tribes? Share your experiences with tribes. Are you currently in a tribe? Have you already seen results? I look forward to continuing this conversation below!
Jennifer May
Spunky Jones
Lori Robertson
Edward
Heather Taskovics
Wendy Hewlett
Kim Pottle
Diane L Fisher
Ken Pickard
Chris Bernardo
April 13th, 2010 at 3:18 pm
Hey Amanda, Great post and you’re right, tribes are where it’s at! Love the way you break down the numbers here. It really explains the power of tribal marketing!
Can’t wait to see what you have coming on Monday!
Debbie Wood´s last blog ..The Daffodil Principle – Don’t Worry, Be Happy… TODAY!
April 13th, 2010 at 4:02 pm
Hey Amanda, Are you taking any applications for your tribe? Thank you for explaining the power of tribes and the reasons for having a tribe. Let me know if you are wanting any other tribal members.
Codi
April 13th, 2010 at 5:40 pm
Hey Debbie! Yes, tribes are incredible! Stay tuned for Monday!
Hey Codi! Let’s chat some more about tribes… I would love to work with you! Glad you enjoyed the information!
April 13th, 2010 at 8:34 pm
Hey Amanda, you are right on with the tribes and syndication! The first time I was introduced to this concept I knew it was going to be absolutely huge for both online and brick and mortar businesses. I have been involved in several “tribes” over the past 5 months and have seen my numbers triple – it is absolutely amazing. Also the friendships and contacts you make with people is unbeatable. I absolutely love it.
Thank you for sharing this concept – I know many people will benefit from being involved in a tribe. Can’t wait for Monday!
April 13th, 2010 at 8:35 pm
Thanks Amanda! I just joined a tribe last week and already seeing MASSIVE results with my blog!
Your insight is highly beneficial! I’d love to expand to more than one tribe, as well! *wink
Paul
Paul Klaszus´s last blog ..Focus is everything.
April 13th, 2010 at 9:57 pm
WOW Jan! Triple the traffic?? That is AWESOME! I totally agree with you on the friendships to be made. I have made great contacts by working with my tribe-mates!
Hey Paul! That is great! Tribes have that kind of power! Keep your eyes peeled for Monday my friend!
April 14th, 2010 at 12:44 am
Tribes just work. Plain and simple. There is no way that one person can muster the power that a committed tribe can produce. It’s a win-win for everyone who’s actively involved.
Great post Amanda!
April 14th, 2010 at 9:28 am
Hey Amanda,
Could you do me a small favor…….break down the tribe concept in a simplistic way…….to quote Denzel from ‘Philadelphia’ “could you treat me like I’m a 10 year old? (lol, i think that’s the quote)
I have never heard of the tribe concept….what is it? how do you find tribe’s? what value beside’s the above do they have, if any? (looks like the above is enough, but just wondering), etc……..
Thanks and I enjoy your stuff
Thanks
Joe
April 14th, 2010 at 12:05 pm
Amanda,
Great post on Tribes and what the Unified Tribe brings to the table is genius. The 3 steps you outlined are right on as it starts with valuable content, both yours and theirs. People want to syndicate good content to show their appreciation for their fellow marketer and to pass it back to their communities or followings. It’s all about sharing.
There’s other benefits for the syndication alliances too. When tribes get together on a weekly basis to share ideas and to syndicate each others content, there’s an accountability factor that comes into play. If I know several people will be coming by by blog to share my content, I want to make sure I have something new.
There’s also the possibility of business partners. If you have a networking company you promote one of your tribe members my see you actively working it and may ask you questions about it. You didn’t even need to pitch them. There’s also the possibility of joint venture programs. Maybe you found someone in one of these communities like The Unified Tribe and you really connected with them. You could form a partnership and agree to create a product together.
You never know what could come from a couple of good relationships with people who pay it forward.
Ken Pickard
The Network Dad
Ken Pickard´s last blog ..5 Facebook Fan Pages for Powerful Syndication
April 14th, 2010 at 12:08 pm
Amanda,
I really enjoyed this post. Tribes are more than just ’syndication’ it’s definitely high-leveraged and most importantly forming GREAT PARTNERSHIP. I am in a tribe. I would do anything for my tribe and I see us growing tremendously in the next coming months. I am very excited for April 19. GREAT JOB!
So glad you’ll be partnering up with so many incredible people.
Thank You for this post Amanda. And 1 more thing tribes are really what creates tsunami within the blogosphere. I just LOVE it!!!!!!
Therese Miu´s last blog ..10 Types of People you should watch out for when your networking
April 14th, 2010 at 1:29 pm
Amanda,
Thanks for such a great post with top tips for bring part of a Tribe. I agree with Ken’s points about the accountability of putting out good content for others to syndicate. Being Authentic and Passionate about your topic of choice shows through in the content.
Thanks for sharing. I look forward to Monday,
Val
Val Wilcox´s last blog ..I See YOU!
April 14th, 2010 at 1:38 pm
Glenn, couldn’t agree more! Thanks!
Hey Joe! Nice movie quote there!
Gotta love Denzel. Well basically a tribe is a group of people who all produce blog posts, articles, or videos as part of their marketing strategies that you get together. As a group you share one another’s content with your Facebook friends, your Twitter followers, and any other social media accounts you have. There might be 5 people in a tribe or many more.
Having other people guarunteed to share your content helps you get more exposure in the social media world which results in more traffic and leads on your website (usually a blog). You can reread my post above where I explain how sharing your content just within your own social media accounts might result in 5,000 people seeing it for example, but when you have a tribe working with you it would be seen by as many as 75,000. Tribes also keep you accountable for creating fresh, valuable content for them to share and you can create some extremely valuable relationships with your tribe-mates. If you have any other questions feel free to email me at amandamarieblog@gmail.com. Stay tuned because Monday you will find out exactly where there is a tribe to join.
Hey Ken! Thanks for stopping by and leaving your oh so valuable input! Accountability and relationships are definitely two very important aspects of a tribe! Just didn’t get a chance to mention them in the actual post!
I look forward to being tribe-mates for a long time to come!
Therese, thanks for your input girl! I know your tribe will be successful because of the tremendous positive energy and giving spirit you have! That’s what it’s all abaout… helping others!
April 14th, 2010 at 1:41 pm
Hey Val! Glad you enjoyed the tips. There is definitely a huge difference between inspired and uninspired content…and your right, it does show through! The more valuable and passionate your content is the more excited your tribe will be to share it with everyone they know!
I appreciate you stopping by!
April 14th, 2010 at 3:00 pm
Ok, let’s go. I am part Iroquois Indian. I am all for tribes.
April 14th, 2010 at 4:40 pm
Great post, Amanda. I was talking about this today with a group of holistic healers this morning. Looking forward to Monday!
April 15th, 2010 at 10:01 pm
Yep, community sharing is powerful -scratch my back and I scratch yours – the basic of our human relationships.
Even though your numbers are little too shiny – 99% won’t care about the tweets unless you’re an established maverick !
Nevertheless, it’s still brilliant if done correctly, and I’m pretty busy building mine
Have an eventful day !
Amanda Reply:
April 16th, 2010 at 11:26 pm
Hey Mars! I agree that 75,000 people won’t necessarily view the content, but the potential is there… still much great than 5,000!
Ross, I look forward to seeing the progression of your blog! I will be sharing more information about my tribe next week… yes, you absolutely can join it! Tribes are SUCH a powerful force and really take your blog to the next level! Watch for more tribe goodies next week!
Glad to hear you are seeing results with your tribe Edward!
April 16th, 2010 at 9:48 am
Thank you very much Amanda, great post! and I’m waiting to read the next about how to find a tribe, looks like it works great!
have a wonderful day!
April 16th, 2010 at 10:52 am
I am currently revising my blog and have been wanting to join a tribe for sometime. Can you please tell me if it is possible to join your tribe and if so what I need to do. We are friends on facebook and used to communicate from time to time. thanks for your blog.
Ross
April 16th, 2010 at 11:16 am
Hi Amanda,
Thanks for much for sharing your thoughts on Tribes. You ROCK!
I have been participating in one for about two months now and it is amazing. The people that I am meeting, the value that we are sharing with each other is phenomenal. I look forward to your announcements on April 19 and learning more from you and your tribe.
Make it a great day!
God Bless,
-ed
April 23rd, 2010 at 2:42 am
Hi Amanda,
I have been learning about social media for months now, I can’t believe I’ve never come across this term “tribe” before in this context. I know the concept, just haven’t ever heard it called tribe before. Awesome and thanks for some valuable info.
Alan
Amanda Reply:
April 29th, 2010 at 9:57 am
@Alan, no problem! Glad to bring it to your attention! Tribes are really cutting edge!
April 26th, 2010 at 9:20 am
Amanda – Great outline of tribe syndication. The tribe concept is absolutely awesome and has mad a huge difference for me and my blog traffic in just a few short months!
Amanda Reply:
April 29th, 2010 at 9:58 am
@Glyna, thank you! Yes tribes are awesome and everyone I talk to says being involved with a tribe has absolutely multiplied the amount of traffic they get to their websites. I guess we could say they work!
May 21st, 2010 at 12:51 pm
Amanda,
I am just going over the content that you have on your blog and each post provides such value that I can’t stop reading it. This post on the tribe and the tips you give will help everyone be more successful. Thanks again.
Lori
Lori Robertson´s last undefined ..Response cached until Fri 21 @ 18:36 GMT (Refreshes in 46 Minutes)
May 29th, 2010 at 12:51 pm
Tribe syndication looks very powerful and is very interesting.
One thing that I wonder about is how much of that traffic is targeted to your blog niche? I’d be very interested if you had some stats to share of the breakdown of the traffic. To me, targeted traffic, is much better than tons of bulk traffic.
Spunky Jones´s last blog ..Your Website Visitors Are Real Human Beings!
June 17th, 2010 at 11:06 am
Amanda (I will have my site going by the end of today)
What is a Tribe? How do you get involved in one? Does it work to increase traffic to your blog and/or FB site?
When you are just getting started in internet marketing what is an E-zine article? Thanks for all your help.
Melody